Monday, January 26, 2009

Advertising as Art

"River of Chocolate"
Agency: BBDO, New York



I love this commercial. I think it is art because of the use of color, music and motion. Only one object (the M&M) is used and the colors easily flow from one to the next in a way that is very eye-catching. The waves rumble and evolve with the beat of the laid-back music. It is simple, pretty, keeps the audience entertained, and makes me want to go eat M&M's!

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